Why You Need a Brand Promise | Clip of the Week
You need a brand promise because it communicates who you are and what your customers can expect from your products and services.
You need a brand promise because it communicates who you are and what your customers can expect from your products and services.
In this week's Ask the Experts article, Weldon Long teaches you how to raise your prices without scaring your customers.
In episode 6 of Unfiltered, EGIA's home services experts discuss the dreaded shoulder season and how contractors can drive revenue when the busy seasons end.
Your brand promise identifies the character of your company and it's important to communicate that to everyone in your marketplace.
Learn how to communicate the benefits of your service agreements to help customers understand why they should join your maintenance club program.
In this week's Ask the Experts article, Gary Elekes discusses technical training for your call takers and what you should consider.
The EGIA Best Practices Library provides contractors with tools and resources they need to thrive. Here are the new materials we've added in the 11/19/19 update.
On this week's Cracking the Code podcast, Weldon Long continues our segment on “Core Strategies” focused on helping you develop and deliver your brand promise.
In this Clip of the Week from Cracking the Code, learn the optimal amount of maintenance agreements your company should have to achieve sustained success in your marketplace.
In this week's Ask the Experts blog, learn how to get decision makers to the table when they insist on getting an email.
In episode 5 of Unfiltered, EGIA's home services experts continue their conversation on maintenance agreements to help you take your contracting business to the next level.
On this week's Cracking the Code podcast, Weldon Long continues our segment on “Core Strategies” to give you proven techniques that will help you grow your service agreement customer base.
In this clip from Cracking the Code, Gary Elekes explains how to leverage existing relationships to generate more work.
Service agreements are the foundation of any sustainable contracting business. Learn how to sell more service agreements in this week's Ask the Expert Blog.
On this week's Cracking the Code podcast, Gary Elekes explains two critical aspects of the demand service process - building relationships and diagnosing problems.
In this Clip of the Week from Cracking the Code, Gary Elekes introduces you to a process of questioning that can help you successfully navigate the sales process.
Setting long-term business goals can help your home services business achieve sustained success. Learn how contractors like you use goal setting to stay on track in this month's Snapshot Survey results.