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The home services industry is a highly competative landscape with many contractors fishing in the same pond for the same customers. So, how can you stand out from the competition?

In this “Clip of the Week” from EGIA’s critically-acclaimed Cracking the Code show, learn how to use marketing promotions to create your own customer pond to fish with no competition.

Watch the clip below, and visit egia.org/Show to watch the full show for more on using marketing promotions to grow your contracting business.