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The legendary Brigham Dickinson, president and founder of Power Selling Pros and faculty member of EGIA Contractor University, joins Cracking the Code this week to talk sales and CSR closing rates.

Specifically, Brigham breaks down how to increase revenue by increasing service agreements — by converting more of the calls that are already coming in. That means more revenue without increasing marketing spending.

This clip is excerpted from this week’s episode of Cracking the Code. Visit www.egia.org/show to watch the latest full show.